Who Should Attend:
Employees that use communication as part of their job.
Related Events:
Northwest Innovations in Communications Conference, Sept. 21-24, 2026
Overview:
This hands-on session following the Northwest Innovations in Communications Conference explores how to humanize your public power website from the ground up. You will learn the basics of writing for the web, embracing plain language to widen your audience, and turning accessibility best practice into your standard way of doing things. You'll also get an introduction to Powerful's “STAR Standard,” a framework for ensuring your content is searchable, translatable, accessible, and responsive. We'll wrap up with a socially responsible approach to content curation, content updates, and ongoing website accessibility.
Instructors:
Charlie Stanley, CEO, Powerful Web
Schedule:
Registration will begin at noon Pacific Time. The class will run from 12:30 p.m. to 4:30 p.m. Lunch and refreshments will be provided.
Location and Hotel Information:
The Marcus Whitman Hotel
6 W. Rose St.
Walla Walla, WA 93362
(866) 826-9422
Room rate: $169
Please book your room using the link above as soon as possible but no later than Aug. 27, 2026, to secure the discounted group rate. If you plan to arrive before the event or extend your stay, the special rate is available for reservations between Sept. 18-29, 2026, and must be claimed when booking.
Alaska Airlines Discount Code:
We are excited to partner with Alaska Airlines to offer a 5% discount on your travel to this event when you book through www.alaskaair.com. Please contact us at nwppa@nwppa.org to receive the exclusive code.
Fees:
Utility Member Early Bird (ends 8/10/2026): $390
Utility Member Standard: $490
Associate Member Early Bird (ends 8/10/2026): $585
Associate Member Standard: $685
Non-Member Early Bird (ends 8/10/2026): $780
Non-Member Standard: $880
Note: Organizations that register a group of employees will receive every fifth registration for free. For example, if you register five employees, you only pay for four; register 10 employees, you only pay for eight; and so on. There is nothing additional you need to do to receive this discount.
Cancellation Policy:
For in-person events: cancellations at least 30 days prior to the event will receive a full refund; within 15-29 days there will be a $100 fee; and within 1-14 days or no show, the charge will be 100% of the registration fee.
When possible, please send a substitute instead of canceling. NWPPA does not charge a fee for substitutions. To request a refund, please contact us at registration@nwppa.org or (360) 254-0109.
Continuing Hours:
This course qualifies for 3 continuing hours. Certificates are issued upon full completion of the course.