Event Profile

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Who Should Attend:

Administrative assistants, executive assistants, and employees in administrative or service-oriented roles.

Overview:

What Every Professional Needs to Know is made up of three two-part webinars that provide utility-specific information for administrative assistants and executive secretaries who want to become more effective in managing their tasks and in communicating with others. 

Maintaining Positive Working Relationships, Dec. 9 and 10, 2025

As an administrative professional, you represent yourself, your boss, and your organization. To achieve the goals of the organization, positive working relationships between co-workers are a must. However, this can be difficult at times. This two-part webinar is designed specifically to help increase cooperation and productivity through teamwork. You will learn about the importance of recognizing unconscious bias and prejudice while using the diversity of the team to accomplish tasks and meet critical deadlines. You'll also examine strengths and opportunities for improvement through an analysis of best practices for working with internal customers. After the webinar, you will leave with a plan for continuing or cultivating more positive relationships with others, even in challenging situations.

Business Communications Across Platforms, Dec. 11 and 16, 2025

This two-part webinar will cover the varied aspects of communication that admins use daily in a business environment. Topics include effectiveness in listening as well as verbal and non-verbal communication. You will also delve into written communication across platforms such as emails, memos, letters, and minutes. The webinar will stress the ABCs (accuracy, brevity, and clarity) of great communication, along with the importance of professionalism in all aspects of communication inside and outside the organization.

Understanding the Utility Business, Dec. 17 and 18, 2025

All utility employees, regardless of position or responsibility, need to understand their chosen business. The more you understand the complexity of the electric utility business, the better you can serve and integrate with your co-workers, consumers, and other stakeholders. This two-part webinar is designed to acquaint non-technical employees with the basics of electricity and the electric system, including generation, transmission, and distribution. Special attention will be given to public power and its role in the development of the North American grid. You will leave with a deeper knowledge and greater appreciation of the utility business model. Information on each attendee’s state and region will be provided.

Recordings:

Webinar recordings can be made available to registrants who are unable to attend live.

Instructor:

Debra Ballard, The Ballard Group

Schedule:

All webinars will be held from 10 a.m.-noon Pacific Time. Attendees will be admitted 10 minutes before each webinar begins.

How to Participate:

This registration is for one person to attend. We manage our webinars on an honor-system basis; if more than one person from a utility wishes to attend, each is to register separately.

Fees:

Utility Member Rate: $600
Associate Member Rate: $900
Non-Member Rate: $1,200

Cancellation Policy:

For webinars, virtual classes, and section meetings: cancellations at least five days prior to the event will receive a full refund; within 1-4 days or no show, the charge will be 100% of the registration fee.

For in-person events: cancellations at least 30 days prior to the event will receive a full refund; within 15-29 days there will be a $100 fee; and within 1-14 days or no show, the charge will be 100% of the registration fee.

Continuing Hours:

These webinars qualify for 12 continuing hours. Certificates are issued upon full completion of all three webinars.