Event Profile

Helping Customers Understand Energy Usage and Conservation Measures

December 9, 2021

Who Should Attend:

Customer/member service representatives, energy service representatives, and others in customer-facing roles.

Webinar Overview:

Although electricity is one necessity that Americans cannot do without, many consumers are remarkably uninformed and misinformed on how to understand and control their energy usage and bills; how the utility designs its rates; and what to do to make their homes more energy efficient. Since most Americans take for granted what utilities provide, they do not realize the true value of the reliable service and relatively low cost of electricity. Couple that with consumers’ emotions, a basic lack of knowledge, and scams advertising the benefits of false products and services, and serving these consumers can be challenging.

Attend this course so you can: 

  • Improve your ability to assist customers in understanding their bills and your utility’s rates
  • Gain knowledge and expertise to communicate in a more professional and credible manner
  • Be enabled to explain myths and scams in relation to energy efficiency

Webinar Recordings:

This webinar will be recorded. Registrants who are unable to attend live will be emailed a copy of the recording after the webinar.

Webinar Instructor:

Debra Ballard, The Ballard Group

Webinar Schedule:

The webinar will be held from 10 a.m. to noon Pacific Time. Attendees will be admitted 15 minutes before the webinar begins.

How to Participate:

Instructions will be emailed to attendees within 12 hours of the webinar and we recommend that you test the link to the meeting as soon as you get the instructions. The webinar is best viewed using Chrome as your browser. We recommend that you use a landline for both your phone and your internet connections.

This registration is for one person to attend. We manage our webinars on an honor-system basis; if more than one person from a utility wishes to attend, each is to register separately.

Webinar Fees:

Utility Member Rate: $90
Associate Member Rate: $135
Non-Member Rate: $270

Note: Organizations that register a group of employees will receive every fifth registration for free. For example, if you register five employees, you only pay for four; register 10 employees, you only pay for eight; and so on. There is nothing additional you need to do to receive this discount.

Cancellation Policy:

Cancellations are accepted with a full refund as follows:

For webinars and virtual classes, if the request is made at least five days prior to the course, then 100% of the registration fee will be refunded.

For in-person events, the following fee structure applies: cancellation at least 30 days prior to the event, full refund; within 15-29 days, $100 fee; and within 1-14 days or no show, 100% of the registration fee. When possible, please send a substitute instead of canceling because NWPPA does not charge a fee for substitutions.

Continuing Hours:

This course qualifies for two continuing hours. Certificates are issued upon full completion of the course.

For More Information:

To find out more about this course, to register, or to learn about other events, view the Training and Event Catalog.